Production, distribution, audiences and institutions

Marketing Studies
Film 4 Presentation


Marketing Presentation

Production companies
Working title
Found: 1984-Tim Bevan and Sarah Radclyffe
Co-chairpersons: Tim Bevan and Eric Fellner
Staff: 42 full time, split between working title and working title 2
Films: Made more than 85 films which have grossed over $4 billion worldwide. Films range in genre including blockbuster comedies, political dramas and quirky family fare. Examples of films made: Notting Hill, Bean, Billy Elliot, Bridget Jones, Nanny Mcphee
Awards: 6 acadamy awards, 26 BAFTA's, 4 Oscars

Film 4
Owned by:
Controller:
Films:

Distribution Practices
Working title
-Working title was brought by Polygram, this was taken over by Universal in 1999.
-Universal pictures now owns 67% stake in the company and many recent films are co-productions with studio canal. The remaining shares are owned  by company founders, BBC films and private investors
-The involvement of Universal will vary from project

Film 4
-2002 was a year which took many changes for film 4. The employment of current controller Tessa Ross took place
-Film4 also realised they were on the way to bankruptcy which meant changes were taking place in order to save the company. They realised they needed to boost the anual investment through a third party partnerships
-This meant Film 4 would no longer distribute there own films

The Rotters club-How is regional identity represented in this clip

The north stereotypes
-Flat cap wearing
-Pigeon racers
-Friendly but 'bloody-minded'
-Stubborn and argumentative
-Whippet owning
-Menial manuel jobs
-Little education
-Sexist
-Thick accent
-Bitter drinkers
-Hot pot
-Miserable weather
-cobbled streets




Country stereotypes
-West country-scrumpy-addled yokels
-The imbred
-Stupid
-Happy
-Live stock bothering
-Farm hand yokel
OR
-Lord of the manor
-Hunting toff
-Slow pace of life
-Have animals
-Landrover
-Tractor







In this short clip of The Rotters club we see a group of men discussing whilst eating a meal. It seems this discussion is between people of two different regional identities-Northerners and Southerners. The southerners seem to be higher up in profession and most probably are the runners of a business. The northerners seem to the workers for these people. These two types of people are oppositely sat in the restaurant which not only shows a difference ,but opposition in class and regional identity.

As the clip begins the camera angle is an extreme close up of a meal consisting of steak, chips and salad. This is very much pub food and not particularly sophisticated. We also notice the glass of beer which is a stereotype of northerners. However next to this class is also a wine class which shows a higher class and sophistication, this we become aware is the southerners side of the table. When panning over to the northerners plate there is a very similar layout but no wine glass can be seen. I feel the southerners overall would prefer to drink a wine accompanied with their meal yet they still have a glass of beer. Perhaps this is to fit in with the northern way of life and to disguise the distinction between these two regional identities. After the close up of the meals the first southerner can be seen and as the clip carries on we get the impression this is the 'main man' in the business, most probably the boss. When the camera is focuses on each northern character we notice how both look extremely unimpressed, uninterested and impatient. When talking they tend to speak with their mouths full of food which shows a lack of mannors and again, a lower class. The camera also shows a full shot of the setting in which the clip is set, we get an understanding it is a kind of pub-resurant and it doesnt appear to be very high class, this again matches with the place in which the northern characters are from. Throughout this clip another thing that appears quite often is the use of homophobic jokes which seems to show homosedxuality is not particularly acceptable in a stereotypical northern society.  The use of colloquial language is also quite obvious in the nothern characters, for example the use of the word 'bab' (aimed at the waitress) and 'poncy toff' (referring to a school). This only shows lack of education or laziness to speak correct english and once again we can distinguish the difference in class through the use of language.

In terms of Mise en scene we can see that the set is designed in a particular way to emphasise the class division. The way the characters are positioned shows the opposites in class.

The Street-How is disability reprensented in this clip

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Momento-How the editing creates the narrative and represents the character

Sounds

Diegetic -This is a natural sound within a scene, the source of the sound is visible on screen (a person talking) or implied to be present by the action of the film (sounds of bullets in a shooting)

Non diegetic -This is a sound added to a scene such as a soundtrack. The source of the sound is not visible nor is implied to be present in action. Examples include a narrators documentary or a piece of music playing over the acting of characters.There are potential problems such as the realism of it.However benefits include added a dramatic effect to the scene.

Sound bridge-This is a sound which carries on over two scenes, it literally creates a 'bridge' between events. They are the most commonaly used style of editing. It shows a connection between both scenes.

Incendental music-This is a short sequence of sound to create a certain emotion/feeling. It is usually background music and creates an atmosphere. For example a slow, low pitched noise may suggest an approaching threat to a character.

Asychronous sound-A 'natural' sound out of place and without a source, often adds a realism to the film.

Contropunctual -This is a sound which creates an opposite emotion to the one on screen

How is sexuality presented in a short clip of Skins?

The clip begins with an extreme close up of the characters face. As the diegetic sound of the first ring of church bell is heard the character immediatley opens their eyes. It becomes obvious that the charcacter has had little sleep and has been up all night. The camera then slowly zooms out from the view of the chracters face, the camera seems to move slowly almost in time with the church bells. This beginning clip is calm and very little is happening hence why the camera is moving so slowly. When the camera has finished zooming out we notice that the character is lying in the middle of his bed, his quilt covers have the image of a naked man and woman and he is lying inbetween these images. This suggests a number of things to an audience. Firstly the fact he is lying inbetween these two images could suggest this character is confused about his sexuality. This could perhaps be an explanation why the character seems awake already (because he has been up all night worried and confused about his sexuality) Having this type of quilt also suggests a self confident character and a person with pretty layed back parents seeing as most parents would be slightly uncomfortable with the fact their son/daughter has naked people displayed in their room.  Another thing we can see is the way the light is shining on the face of this character, it gives a shadow which seems to shine on each side of his head; this could show two sides to this character. Already in this short clip we can pick up on a fair few narrative codes. For example the church bells are a cultural code to a person living in England. It is well known to people in this country church bells are rang for a Sunday church service. There is also what is known as the enigma code, there are many elements of this short clip that are left unexplained leaving the audience wanting answers to their questions. This makes the audience want to carry on watching to discover the answers to the unexplained events. Examples of the enigma code in this clip include things such as; why is this character awake before his alarm went off and where is the character going once he has woken up.

Explain how ethnicity is represented in the clip

In this short clip of Hotel Babylon ethnicity is portrayed in a very stereotypical way.
To begin with we see a long shot of two males, one black and one white. The black male is working for the white male which could show a stereotype of how white men used to have more power and a higher status andliving luxurious lives. The camera pans and follows the black male, he is then approached by someone who is obviously a friend that has not been contacted in a while. It appears that the working male seems slightly uncomfortable and embarrassed. The guy that gets out of the pool explores stereotypes of a Jamaican-Dreadlocks, talking about cannabis etc. He also speaks in a Jamaican dialect using words such as "blud" and "innit" The difference between these two characters is known as a binary opposite. They are completely different characters-one smart, well presented, well spoken and the other in very little, casual clothing, speaking in a non English accent and quite scruffy.

Next we move on to a shot of two maids. Stereotypically maids are french, and we realise that when a conversation occurs between these two characters they clearly are not English and have some kind of eastern European accent. The maids conversation explains how the guest (who the audience will soon see) "pays double for double" obviously this is a sexual reference and again explores the stereotype of the french maid being submissive. As the audience are introduced to the maids client we see he is Japanese, this again is exploring ethnic stereotypes-the fact the oldish man seems interested in women a lot younger than his self and that he is wealthy. When the audience get a better view of the room we take notice it is extremely clean and tidy, again another stereotype of the Japanese. He also turns on a radio with a remote, I feel this is trying to show another stereotype as they are associated to love and be up to date with the latest technology. The music continues playing and moves smoothly on to the next scene...

This short scene is showing the stereotypes of British men. In this particular scene a man is on the toilet and a staff member has come to provide him with toilet role. As the staff member is calling the mans name we notice he is called Mr.Taylor which seems a very British name. As the man is complaining we also understand he is very well spoken but extrememly angry. Another two stereotypes of British men-being angry and posh. The fact the man had to get someone to fetch him the toilet roll also shows he is lazy, even after this has been given to him he seems ungrateful.

Following onto the next scene are a male and female. These are well spoken, suggesting they are perhaps well educated individuals. We also understand these characters are important and high up in the management of the hotel, this can be shown from the way they are speaking to there appearance. The characters are talking about their kitchen staff.